Sports Content Specialist.
Over 20 years of multi-platform sports content production - driving innovative strategy, large scale campaign management, production talent, and syndication for the world's largest brands, rights holders and broadcasters.
Highly creative and connected to a global network of support to ensure maximum impact, reach and engagement across all sports, channels and platforms.-
Santander UEFA Champions LeagueSponsorship Activation
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Mo Farah / DugoutDigital & Event Activation
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Soccer AM & Dude PerfectCreative, Talent & Production
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Trickshot Ryder CupCreative, Talent & Production
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GilletteTalent Activation Raheem Sterling
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Pro Evolution Soccer & MessiCreative & Motion Capture production
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England One Day Cricket TeamActivation Production.
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Barclays Premier LeagueEvent activation
2
BN
Some of my work.
Working with Shane on two global Nike Football projects was a great experience! He has a ton of passion for the game and an understanding on how to connect with consumers and fans through new and innovative content.
- Ean Lench, senior brand director
Shane's knowledge and creativity in sports is very impressive. He has an astute vision for creating the right content, with the right talent and for the right audience.
- Matt Mckie, global brand director
Shane has a highly impressive ability to connect content to fans of all football verticals. An experienced and creative producer who managed our social team to ‘think outside of the box’ and inspire them to create compelling content around a wide range of archive, access and events at Sky Sports, working with high profile athletes, clubs and brands.
- Steve Smith, senior football director